At the Wednesday, March 20th council meeting  I presented two final candidates for the new Fedora logo. Based on the feedback of that meeting I would like to propose a final logo design and request that the council hold a up / down vote on it:
Do note that voting thumbs up on this does not exclude any additional fixes / adjustments / tweaks that we identify as being needed, as we break in the design.
Council Meeting Video:
Design Team Ticket for Logo Work
Blog Posts about Logo redesign
If the logo redesign is approved, then some next steps:
I will open up a ticket with mindshare to put together & execute a communications plan around the new logo
I will open tickets and help organize new swag designs for the upcoming new contributor packet for active contributors
Myself and Matthew will kick off the process to figure out how our trademark needs to be adjusted.
I will open up a ticket for creating a basic set of logo usage guidelines for legal approval using the new logo.
Since this is a trademark change, let's go for a full vote with a deadline of a week from today. (Need three +1s, no unresolved -1s.)
I am not aware of the "upcoming new contributor packet for active contributors" Where is this being discussed?
@bex @mattdm mentioned that during the call, towards the end when we discussed next steps. thats all i know about it
@bex I didn't mean new contributors, I meant active ones. I may have mispoken on the call.
+1 & @duffy my wife wants you to know she immediately got the tilt to the "e" :)
ohhh sorry it's ambiguous i wrote a new contributor packet w the new applying to the packet not the contribs
@pbrobinson The asymmetry issue is noted https://www.youtube.com/watch?v=kuMUwENsHK0&t=180 (basically: 6 out of 7 are covered).
+1 to the new design
Okay — I count 7 +1s and no -1s. Peter and Dennis, your concerns about it not solving all of the problems are noted. I think it's definitely a step forward and fits well within the "evolutionary not total rethink" approach I asked for.
Metadata Update from @mattdm:
- Issue close_status updated to: approved
- Issue status updated to: Closed (was: Open)
what is the state of this? would love to see the new logo materialize in fedora!
@lorbus we're on hold until the next budget cycle.
This logo doesn't look good. Not even remotely as the old one. I hope this won't be finalized. There were better designs than this too, but this is quite bad. Like the f has got a bear belly or pregnant.
I prefer the old one.
@irofedora are you on the council? this was a council vote. it is over 4 months ago now and approved as can be seen plainly in the issue history. It is a shame the decision disappoints you, but major changes like this are always difficult at first and with a bit of time and context make more sense.
Metadata Update from @duffy:
- Issue status updated to: Open (was: Closed)
Hi Council -
I just wanted to post the updates and tweaks that have been made to the logo since it was last approved and request another up / down vote on this final version. This time I have the new design shown across a full suite of Fedora branding assets. If there are additional assets you'd like to see 'converted,' I'm happy to do that.
Here is a changelog of the tweaks that have been made:
@duffy Why does the magazine have that shade? I feel it inconsistent and out of place.
Also maybe the blue is a bit light.
Otherwise a wonderful job, it gives a new fresh look to the project!
Can't wait to see them live! 😃
Amazing job @duffy , The new logos look great !!
The logo by itself looks good. I have some observations about the examples:
Whats the "gradient mask" version? Here it just looks like a darker blue than the vertical logo.
In this overview, the magazine and community blog logos stand out because "MAGAZINE" seems to use a different font for the sub-project than the other logos (TEAMNAME, APPLICATION)
And in the community blog logo, the "fedora" color does not match the logo color as it does in the other examples but it seems that "COMMUNTY BLOG" matches the color instead.
Also the gradient for the magazine logo looks strange to me as @kowalski7cc wrote.
Why do teams not use the word mark but only the logo?
The "Fedora loves python" sticker seems to contain a "tm" sign for the Fedora logo but the other examples do not.
The missing logo for the remix seemed to me that it indicates that it is not official but then I noticed that the official editions do not use the image logo as well.
1st, the logo looks amazing.
Thank you for this amazing work.
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